WTC Binh Duong New City and the Korea Creative Content Agency (KOCCA) have maintained a bilateral cooperative relationship since February 2022, after organizing the K-Content Festival 2022 program in Binh Duong together, and signing the MOU on cultural development, tourism, creative content, copyright, and Hallyu culture in Vietnam.
Based on that cooperation, WTC Binh Duong New City and KOCCA held a meeting at Binh Duong Convention and Exhibition Center (BCEC) on February 17, 2023, with the aim of implementing the project “Developing the city of the iconic character industry – Binh Duong”.
Attendees include representatives of leaders of the Department of Culture, Sports and Tourism; Representatives of the Binh Duong Department of Industry and Trade, the CEO of WTC Binh Duong New City the Delegation of KOCCA Vietnam, led by Mr. Hong Jeong Yong, Director of KOCCA Vietnam.
The meeting discussed the strategy to develop the industry in Binh Duong, Vietnam. The follow up activities include Vietnam – Korea Character & Licensing Fair, Binh Duong Character Design Competition and other interesting events in September 2023.